WHO ARE WE?Pay1 is a digital network of manufacturers, distributors and retailers. India is a country of farmers and traders. These two sectors are the pillars of the Indian economy. Pay1 has taken the lead to transform and empower the trade sector. Acting as a catalyst, Pay1 aims to provide the trade community with new opportunities for growth using innovative solutions, technology and content.
With this vision in mind, Pay1 has created a unique digital network of manufacturers, distributors, and retailers with the objective of achieving a sustainable and prosperous economy.
WHAT WE DOPay1 mission is to transform and empower the trade community. The trade community consists of micro entrepreneurs with tremendous potential for growth. They are mainly the unorganized retail sector – your corner mom & pop store, the local convenience (kirana) shop…this unorganized retail sector constitutes 97% of the total retail sector in India. Increasing disposable incomes, urbanisation and attitudinal shifts are contributing to increased footfalls in the unorganized retail sector. It however still remains shackled due to inefficient supply-chain management issues. Coupled with absence of proper infrastructure and distribution channel and no market research to guide manufacturers and distributors, the unorganized retail sector falls short in its growth and potential vis-à- vis the organized retail sector (for example, online retail). Therefore, the growth of this unorganized retailer community especially, women micro entrepreneurs; translates into growth for the entire ecosystem, right from manufacturers to consumers, ultimately leading to employment generation. We believe it is this employment generation that will fuel India’s growth. The Pay1 vision rests on this very fundamental belief and truth. The digital platform and network created by Pay1 plays a crucial role in the overall economic growth of India.
HOW DO WE DO ITBy creating a digital network and platform Pay1 helps channelize goods and services which assists consumers to get what they want, where they want. The Pay1 platform is the pivot that transforms and empowers the retailer and helps him/her become the change agent and influencer in the local community.
WHAT DO WE OFFEREconomic prosperity the digital way is Pay1’s unique offering. A simple registration process and an easy to download and use application changes the very life of those connected on the Pay1 platform. Our technology based offerings provide unique and innovative products that cater to various aspects of the manufacturer-retailer supply chain such as smart payment solutions, using big and deep data to identify new products for new geographies, and integrating easy finance with easy availability of these new products thereby leading to increased consumer footfall and retention and increased earnings. The Pay1 digital platform is geared in a way that drives manufacturers, distributors and retailers towards economic goals – it gives them financial freedom and acceptance in society. Each transaction done on the Pay1 digital platform translates into a loyalty point for the manufacturer, distributor or retailer. The more you transact, the more points you get. The more points you get, the more you earn. It is that simple.