10th april (1)

Learnings from a Product Launch.

  The unrelenting tick-tock of the clock starts ringing in the head when the deadline is looming over your head. A product launch right at the corner and anxiety shooting up the sky, whilst managing stress and work pressure all the teams within the company are working hand in hand towards a common goal. How […]

blog_img_06Apr (2)

How we learned that content is still crucial in Marketing.

Running a marketing campaign with the nominal budget but with a goal to reach the maximum number of people is always a challenge. The marketing team of Pay1 committed themselves to the same, minimal budget but determined to tap the largest retail business in the world. Being a startup we have to find innovative ways […]

3rd april (1)

Pay1: An engine to power (Aadhaar Enabled Payments)

The Aadhaar Enabled Payment System (AePS) is at the forefront of increasing financial inclusion in India, especially in the rural and semi-urban pockets. And Pay1 is gearing up to deploy these AePS machines as an ideal replacement to the usage of debit cards. Aadhaar enabled payment system (AePS) has been conceived by the nodal agency National Payment […]

30th march_1

Pay1 – The Knock Of Opportunity

Every morning certain hours after first light, you will hear shutters of the shops opening with a roar along with a groan of some middle-aged men stretching their back after pushing up the metal gate. Soliciting our Indian deities for profits after, the dukandaar starts his day. A rustic fan swerving on its axis and the essence […]

27th march (1)

Here Is Why Digital Banking Will Take Over Conventional Banking By 2022.

From ‘Conventional Banking’ to ‘Convenient Banking’, India has come a long way when it comes to digitalisation. The aggressive measures that are taken by the government to promote ‘Digital India Movement’ is resulting in a revolution with a ripple effect, affecting almost every industry. Digital banking is one of the outcomes of such revolutionary step […]

23rd march blog (1)

हर्षद पंड्या का सफ़र, Pay1 के साथ…

आप किसी भी गली या नुक्कड़ पर जाए, शहर हो या गाँव, भारत के हर कोने में दुकाने मिलेगी और मिलेगा काउंटर के पीछे बैठा दुकानदार| कोई ग्राहक से संवाद करने में व्यस्त, कोई अख़बार उठाकर देश का हाल जानने में मग्न और कोई रास्ते पर टकटकी लगाए हुए ग्राहक के इंतेज़ार में…| सच पूछो […]

23rd march

Distributor Journey – Gyaneshwar Prajapati

  Amongst all the disorganisation in the retail market, you will always find organised business model trying to manage the entire structure. This juxtaposing framework is what makes our Indian retail economy unique. The organised business model that manages the unorganised retail market is the retail distributors, they act as a sturdy link between the […]

20th march blog (1)

The Pay1 platform: Integrating diverse ecosystems

The power of a Retail-Tech platform is not only in upgrading its on-boarded retailers but also in connecting the products and services companies to their target market. This means integrating diverse ecosystems into its fold such that each can interact, inform and respond to their business and customer needs. The first ecosystem and the largest […]

16th march

RETAILER JOURNEY– HARSHAD PANDYA

  Walk on any road in Mumbai or any other urban city in India, amidst all the pollution, smog and dust you will certainly find men or women standing or sitting behind a counter reading newspapers or interacting with customers. Sometimes irreverent to their surroundings and sometimes keenly glancing at the pavements searching for customers. […]