customer loyalty program

How a customer loyalty program can benefit your business?

Nowadays retaining a customer in any business has become a biggest challenge. Brands spend huge amount of money in retaining customers. One of the strategies in retaining customer is the customer loyalty program. How does it work? In simple words the customers that tend to purchase product or services from same brand show their loyalty […]

mobile recharge app

Indian Telecom Industry – Emergence of Mobile Recharge App

Indian telecom industry is growing at a great speed and the growth is mostly seen in wireless or mobile segment. TRAI’s latest figure shows 91 Cr telecom subscribers where mobile subscribers consist of 88 Cr. The most interesting part is that the majority of wireless connections are prepaid subscribers i.e. 95%. An ARPU of Rs. […]

indian retail market

Things you didn’t know about the Indian Retail Market

  India has around 13 Million retail outlets which makes it the world largest retail zone. From such a huge retail zone 12 Million retail outlets are unorganized. And a chain of 1 million is organized retail outlets. Being very dynamic in current sensitive environment, Indian market still has an opportunity to cater a market […]

pay1 merchant

How familiar are you with Pay1?

  Pay1 is India’s first and only cash-to-digital retail network that has served 23 million customers so far with 5 million walk-in customers every month. Company’s nature of business is recharging Prepaid/Postpaid Mobile, DTH & Datacard. It partners with almost all operators present in India that includes Airtel, Aircel, Bsnl, Tata, Idea and Vodafone. The […]